Introducing Our Sponsor
Sue Joseph is the Managing Director of Basset Barks, one of Queensland’s largest landscaping and potting media supply companies. Under the Nursery Industry Accreditation Scheme of Australia, Basset Barks is an Accredited Growing Media Supplier with memberships in the Australian & Queensland Nursery Industry Associations.
Basset Barks have been long-standing sponsors for various clubs and communities within Glasshouse Mountains, and in an interview with Sue, we were given insight into the passions and reasons behind their involvement as a club sponsor for Glasshouse Mountains Cricket Club.
Q. Why did you become a sponsor of Glasshouse Mountain Cricket Club?
With one of Basset’s ethos principals being the employment of people rather than machines, we have a strong sense of community within the business. Because of that, we have always been committed to helping and giving back to the community. We consider ourselves to be a company that is completely open to offering sponsorship, and so whatever it is you want – we say, “just ask for it.”
When it came to being a sponsor for Glasshouse Mountains Cricket Club, we saw the heart behind the club helping their members – and we wanted to offer our hand at helping those who want to play cricket but can’t necessarily afford it.
Q. What are the values of Basset Barks, and how do they align with Glasshouse Cricket Club?
Although we love to sponsor clubs and communities, we’re not a business that necessarily gets involved. This is because we don’t like to place an expectation on how the money we sponsor should be used. For us, it’s about giving and not having expectations to receive.
To me, it’s not about whether our values align or not; it’s about giving and allowing Glasshouse Mountains Cricket Club to use the money where they believe they need it most.
When it came to being a sponsor for Glasshouse Mountains Cricket Club, we saw the heart behind the club helping their members – and we wanted to offer our hand at helping those who want to play cricket but can’t necessarily afford it.
-Sue Joseph-
Q. Can you mention a positive experience you’ve had as a sponsor from either a business or community perspective?
We’re not one’s to make a big scene about being a sponsor. We find joy in those small moments, such as when we go to the local shops and see Basset Barks on the shirt of a young kid’s uniform. That’s how we know within ourselves that we’ve positively impacted the life of a complete stranger. I also thoroughly enjoy going to club raffles to get a glimpse into the community and see how our sponsorship aids in creating and continuing a wonderful atmosphere.
When it came to being a sponsor for Glasshouse Mountains Cricket Club, we saw the heart behind the club helping their members – and we wanted to offer our hand at helping those who want to play cricket but can’t necessarily afford it.
Do you have any final thoughts?
Like Basset Barks, Glasshouse Mountains Cricket Club has been around for generations – and we enjoy helping to ensure its continuation as a club. We also understand that kids grow up quickly…which means they outgrow their uniforms just as quickly. So, instead of merely being a once-off sponsor – we like to be a continuous contributor to their experience which they so love.
We feel that it’s an honour to be asked to be a sponsor, because it means we’re seen as a stand-up company. In feeling respected as a business, we are more than happy and willing to sponsor Glasshouse Mountains Cricket Club – because we share in that respect for them.